Intro spot
85,000 SAR
- Background placement: logo or product on a shelf
- No actor interaction
Product placement & investment
Hekaya Studios · Jeddah
Hekaya Studios · Jeddah
Put your brandin the story.
We don't just make movies. We build cultural moments, and your product can live inside them.
See the tiersWhy stories win
Brands fight for seconds of attention. Films win hours of emotional engagement.
76%
of people skip online ads. Nobody skips a great scene.
Source: IPG Mediabrands
Embedded trust
Characters audiences love use your product.
Longer shelf life
Ads run for weeks. Films live for years, in cinemas and on streaming.
Global exposure
Reach Saudi audiences, the region and Arab viewers worldwide.
High recall
Viewers remember the brand without feeling sold to.
Ads vs. placement
We don't cut to commercial. Your product becomes part of the emotional arc.
| Traditional ad | Product placement | |
|---|---|---|
| Skippable | Yes | No |
| Emotional engagement | No | Yes |
| Natural integration | No | Yes |
| Lifespan | Weeks | Years, theatrical and streaming |
| Cultural relevance | Limited | Deep and story-based |
Marketing that feels human
A product isn't just used. It becomes part of who a character is.
Placement that pays off
Industry figures from our placement kit.
81%
of consumers say they notice products in shows and movies.
+29%
brand favourability when a product is integrated well.
14–20%
higher purchase intent, especially for local brands.
Our track record
Yesterday After Tomorrow
Premiered at the Red Sea International Film Festival, released in Saudi cinemas, acquired by Netflix.
Where your brand fits
Placement opportunities across our upcoming films.
- Fashion & accessories
Worn by lead characters in pivotal moments.
- Tech
Smart homes, business scenes, gaming and gadgets.
- Cars
Full driving scenes and character status symbols.
- Food & beverage
Local cafés, meals, gatherings and street food.
- Real estate & spaces
Locations that show status, family or nostalgia.
The slate
Films open for placement: thrillers, comedies, sci-fi, horror and fantasy, written by Omar Ashmouni and directed by Ghani Saig.
Placement tiers
Six ways in, from a product on the shelf to an official brand partner. Prices in Saudi riyals.
Support role
200,000 SAR
- Product visibly used by a secondary character
- 3–5 seconds on screen
Scene integration
300,000 SAR
- Product used by the main character
- 5–10 seconds of screen time
- Mentioned in dialogue where it fits
Narrative driver
500,000 SAR
- Product plays a role in a key scene
- 10–15 seconds on screen
- Shared in a social promo, story or post
Brand hero
800,000–1,000,000 SAR
- Product is central to a plot point
- Featured across multiple scenes
- Actor endorsement on social
- Mentioned in the press kit, PR and red carpet
Official brand partner
1,500,000+ SAR
- Exclusivity in your product category
- Full co-branded marketing push, film and brand
- Behind-the-scenes access for custom content
- Option for a brand featurette or vignette from the film
Charged separately
- Actor appearances in brand commercials
- Custom shoot days for branded social content
- Brand logo on film posters or title cards
Why Saudi, why now
A golden moment for Saudi cinema. Brands who enter early become its flag bearers.
500%
growth in Saudi box office since 2018.
Backed
Government support for cinema and content creation.
Streamed
Streaming platforms are prioritising local stories for global audiences.
Early
Brands that enter now become part of the culture.
How it works
We give your brand a role, not just a placement.
- Read the scripts
Review our upcoming films and align on the right placements.
- Plan the shot
A custom visual plan for how your product appears on screen.
- Get credited
Your brand is credited and amplified across the film's campaign.
- Go beyond the film
Behind-the-scenes content, co-branded social assets and PR tie-ins.
- Watch your movie
See your brand on the big screen.
Let's talk opportunities
Tell us about your brand and we'll send the scripts that fit.
Hekaya Studios
Omar Ashmouni
Contact@hekayastudios.com
O.Ashmouni@hekayastudios.com
+966 56 924 4099